These single ink, full color, and knockout logos are explorations for Wonder Scoopz, an ice cream company created for a class project. They each emphasize the “wonder” in Wonder Scoopz through the magical yet cheerful color choice and whimsical designs.

Packaging & Branding

These Wonder Scoopz Ice Cream Sandwich packages are designed to evoke each individual flavor's national origins. The designs flow across panels to keep the viewer’s eyes moving in interest around the box as a whole.

These pages from my Wonder Scoopz style guide define proper design practices for the company regarding full color logo use, typography, and printed branding.

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